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Does 2010 Google Voice Speak to Your Needs?

For the last few weeks, U.S. fans of the search engine giant, Google, have been trying out its VoIP telephone service, Google Voice. Over a million people have signed up for this free service, which joins a cornucopia of Google goodies. With the wide range of communication features offered through Google’s Gmail interface, sorting them … Continued

2010 Google: In An Instant

Google rolled out a new search enhancement that shows results when you type, called Google Instant.  Didn’t think Google search could get any faster? On their website it states, “Our key technical insight was that people type slowly, but read quickly, typically taking 300 milliseconds between keystrokes, but only 30 milliseconds (a tenth of the … Continued

What Are They Saying About You?

As the power of social media continues to emerge, smart businesses are using this platform to tell customers and prospects about their products and services. But even smarter businesses are using online communication to see what consumers have to say about them.

Play Tag – Market Locally on Facebook in 2010

Whether you are a user of the popular social media platform or not, you have probably noticed that more and more businesses are using Facebook pages to stay on the minds of their customers. But are they limited to only reaching Facebook users who connect with them? Not if they take advantage of Facebook tagging.

Bing & Yahoo Alliance in 2010: Key Facts

Starting this week, Yahoo search results have a new label: “Powered by Bing.”  What?!  Yahoo and Microsoft’s Bing once were two search engines vying for 2nd in market share, behind all-powerful Google.  Their limited alliance —  centered upon Yahoo’s adoption of Bing’s search technology and advertising display — is a major attempt to offset Google’s … Continued

Take a SWOT at Your Website

As internet marketing experts, we assist clients with a wide variety of online efforts to boost website performance. But when it comes to analyzing how well your website represents your business, you can benefit from your own expertise. SWOT is an effective business tool that you can use to perform an honest evaluation of your … Continued

2010 Google Results: Displays, They Are A-Changin’

The online marketing industry is abuzz over radical changes to the way LOCAL SEARCH RESULTS may soon be displayed in Google. Since around July 1, Google has been testing alternative results page formats, seen when searching for local products and services–such as “dentists” or “Chicago insurance agent”. A full view into these display tests can … Continued

Greetings from Seattle & 2010 Bing Updates

Hi everybody! I’m in Seattle to attend a website usability session with guru Steve Krug all day Friday. Seattle: home of the Mariners, the Space Needle…and Microsoft’s headquarters. So it’s perfect timing that Bing, Microsoft’s search engine, announces key updates this week. For a full look view into Bing updates, check out this entry from … Continued

Response to 2010 Local Search Ranking Report

As many of you know, Upright’s Local Search specialists test caffeine-positive. They track weekly changes in the evolving Local Search landscape to best serve clients. See, many new opportunities are just now arising for businesses to succeed locally, online. Search engine centers like Google Places and Yahoo! Local constantly add new data features — like … Continued

2010 Facebook Fanpages: Be Unique

With over 160 million pages on Facebook, you may find it hard to stand out among your business competition. Fortunately, we have recommendations that do the trick: Change Default Landing Tab Facebook allows for you to choose which profile tab your fans and potential fans land on. So instead of having users see your wall … Continued

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