Services
We help you sell more.
Digital Marketing
Since 1996 we have created custom digital marketing programs for a diverse group of B2B and B2C small-to-medium size businesses. Your website is the focal point of a digital marketing program and should be your best salesperson, and we prove this every day for our customers.
Custom Website Design
By including buyers in our website design process, we ensure your website delivers on their expectations and requirements. That’s who it’s for, right? Winning more leads and sales is built-in.
Search Engine Optimization
Upright will maximize your website’s visibility so it will rank highly in organic (unpaid) search results. Even with the growing popularity of social media, the majority of online traffic is still driven by search engines.
Lead Generation
In 2019 Upright generated over 106,883 leads for our clients. Everything we do is dedicated to giving our clients a clear and compelling competitive advantage over the competition.
Reputation Management
Upright will monitor all online activity and share positive information and alert you in case we need to respond to negative comments. We will also actively seek out positive reviews and promote those online.
Usability Studies
Have you ever watched a prospect or customer navigate your website? Getting the customer involved is the key to creating a website that works better….for the customer…and creates more business opportunities and sales for you.
Buyer Interviews
By talking with both customers and prospects, we uncover the decision making insights that are deal breakers… and deal makers. You get exactly the information you need to deliver an amazing customer experience.
Outsourced Marketing
Don’t have time to do it all? Our team is great at working with clients to fill in the gaps, applying our knowledge and experience to strategies to market your specific business. We work as a part of your team, so you can focus on what you do best.
Touchpoint Analysis
Every Interaction is an opportunity to create a positive customer experience. Through our Touchpoint analysis, we help you anticipate and meet your buyers needs in every possible interaction.
Pay Per Click Management
Pay-per-click advertising is a great fit for many markets, products and services. Upright will create, implement and continually optimize your Google Ads and Bing pay-per-click programs.
Social Media Promotion
For each blog post and campaign, Upright will handle promotion on Google My Business, Facebook, LinkedIn and other appropriate social media sites to garner attention and drive new visitors to the website.
Email Marketing
By coordinating blog posts, social media and other activities, we will have an excellent basis for communication with a defined email list in an intelligent and nurturing manner.
Reporting
We’ll provide ongoing strategy consulting and monthly reporting of our progress against our goals so you can feel confident that things are moving forward. We’ll help you analyze your existing results, and strategize for each next step.