Business SuccessBLOG

Upright Customer Spotlight: Thrust Industries

Upright is proud to showcase a new website launch for our client, Thrust Industries. The updated and redesigned Thrust website features new and expanded information on the company’s comprehensive line of die cutting products and capabilities. Thrust wanted a website that would produce sales leads and provide comprehensive information on their products and services.

About Thrust Industries

Thrust Industries serves custom precision die cutting needs, providing parts that call for minimum tolerances on critical dimensions. For more than 35 years, Thrust has served customers worldwide in the telecommunications, electronics, automotive, appliance, and (more…)

Four Lessons We Learned from 2020 and Will Take Into 2021

This week the world will ring in a new year. As we sing ‘Auld Lang Syne’ this season, we might not be reflecting on the passing year with quite the same fondness and sentimentality as we have in prior days. Let’s face it – 2020 was strange and stressful, and most of us are very glad to see it go.

While we are happy to welcome 2021, we can acknowledge that 2020 had it’s positive side. When it comes to doing business, I think we all can say we learned a lot about perseverance, adaptation, and determination. (more…)

Happy Holidays From Upright Communications!

Upright Communications wishes you a happy holiday. A reminder that upright will be closed Tuesday, Dec 22 through Friday, Dec. 25. And Tuesday, Dec. 29th through Friday, Jan. 1. for our holiday celebrations.

As we reflect on the holiday season, each of us at Upright Communications sends our best wishes and sincere thanks to you, our extended “business family”. Perhaps this year more than ever, we want all of you to know how much we appreciate the opportunity to work with you. (more…)

Upright Customer Spotlight: Glacier Technology

Scott Clausen, President of Glacier Technology of Plymouth, Minnesota

Scott Clausen, aka “the Reggae Ringer,” shares his favorite way to give back during the holiday season.

The Upright team is proud to work with some really fantastic clients, and from time to time we like to brag about them. Scott Clausen, President of Glacier Technology of Plymouth, Minnesota is our latest example. Recently we learned that Scott was featured on a local news channel, WCCO 4 News CBS Minnesota, to represent the Salvation Army by sharing his experience. (Watch the clip here). (more…)

2020 – A Year to be Thankful in the Midst of Uncertainty

For many, this Thanksgiving will seem much different than the holiday has traditionally been in the past. Faces will be missing from family celebrations and groups gathered at the table will be significantly smaller.

Political turmoil, a health crisis, and an uncertain economy may have many of us feeling somewhat lost and fearful in a way we’ve not experienced before. While times like these are trying, they also offer us an opportunity to be grateful. Even if that means we have to look a little harder to find the things for which we can be thankful. (more…)

Upright Communications Launches Newly Redesigned Website

Upright Communications is proud to announce the launch of our newly updated website! Recently expanded and redesigned, our new website provides a comprehensive view of our company and our digital marketing expertise. Offering decades of experience as an innovative digital marketing leader, we are excited to present this complete perspective of our team’s capabilities and accomplishments.

Upright Communications Responsive Screens

Visitors to our new home page will find an informative focus on “Buyer-Guided Marketing” and how understanding (more…)

Benefits of Integrating Podcasts into Your Business

Podcast Equipment

Podcasts have been rising in popularity over the past few years – and for good reason.

Before delving into these reasons, let’s start by defining what a podcast is. A podcast is essentially an audio recording uploaded to a platform for people all over the world to opt into listening. The topics discussed are entirely up to you – like curating social media content. (more…)

Are You Leveraging the Advantage of Google Search Console?

Search Console is a Google service that helps webmasters monitor, maintain, and troubleshoot their website’s performance in Google search rankings. The purpose of Google Search Console is to help webmasters understand and improve how the search engine sees your website.

Search Console offers tools and reports for the following actions:

  • Confirm that Google can find and crawl your site
  • Fix indexing problems and request re-indexing of new or updated content
  • (more…)

New Upgrade Rolling Out for Google Local Advertisers

According to a recent report, Google has begun offering local advertisers a new fee-based profile enhancement opportunity. The Google My Business (GMB) dashboard now has a new option for Local Service Ad (LSA) users to pay $50 per month for a profile upgrade, which includes a “Google Guaranteed” badge.

Benefits reportedly available with the upgrade include an LSA call tracking number to help advertisers to better identify leads and prospects. While this new option appears to be part of Google’s growing trend toward (more…)

Sharing Is Caring: LinkedIn

business meeting held in direct sunlight

We’ve all probably heard the phrase ‘sharing is caring’ referenced a time or two and in our industry, that often relates to social media. The whole word of mouth idea has morphed into a ‘word of share’ idea and we’re here for it.

Starting with MySpace in 2003, social sharing began with pretty humble beginnings. MySpace basically grew by having their employees find influencers, get their emails and then send them an invite to join this exclusive network. They went from a (more…)