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Tips for Managing Your Social Media Presence

Upright Communications invites you to listen to Episode 3 of our podcast Getting Down to Digital!

Colleen and Hannah are back for the next episode which is all about managing your business’ social media presence. They share a number of platforms and practices to ensure your social posts and engagement are effective and on-brand. Listen here now!

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How Voice Search is Impacting SEO

Person using their phone for voice search

With the increasing use of mobile devices for online search, the popularity of voice search has grown correspondingly. Additionally, the use of smart speaker technologies such as Google Assistant and Amazon Alexa is driving even more use of voice commands to make search queries. As this trend continues, it will be essential for digital marketers to pay attention to how they should be adapting their content and SEO efforts to compete in this emerging area.

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Power of Search for Local Businesses

Upright’s Getting Down to Digital brings you Season 2, Episode 2: Power of Search for Local Businesses!

Optimizing your local listing online is crucial for your search ranking and overall visibility. Join Colleen and Hannah in a discussion about BrightLocal’s 2021 predictions for local search on Google, and how you can use your GMB listing to improve your search visibility.

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Upright Communications’ Intentions for 2021

Upright wants to officially welcome you all to 2021 in our Season 2 kickoff episode!

Join Colleen and Hannah for an honest conversation about our intentions/resolutions as a business going into the New Year. Our main topics cover exploring new growth opportunities, digital networking, and being receptive to change. Click the image below to give this episode a listen!

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Madam C.J. Walker – 3 Lessons to Learn From An American Entrepreneur

Black history is rich throughout the American story. While there are many important names we’ve often heard, there are some African-Americans whose exceptional and historic accomplishments may not be as well known. Black History Month is a great time to get to know these extraordinary people. In the history of business and marketing, achievements do not get much more impressive than those of Madam C.J. Walker.

When we hear about the giants of business in American, we recognize names like Vanderbuilt,  Rockerfeller, and Carnegie. A name we may not be as well acquainted with is that of Madam C.J. Walker, the first female self-made millionaire in America. This African-American daughter of formerly enslaved sharecroppers was an inventor, entrepreneur, and philanthropist who built an incredibly successful business on her own. In addition to hard work and determination, her desire to share her prosperity with other women evolved into an innovative marketing approach that cemented her success and proved she was clearly ahead of her time. 
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The Future Of Local SEO – Bright Local Offers Predictions for 2021

In a recent article, local search expert, Bright Local, provided a review of how well their team did in predicting what would be on the horizon for Local SEO in 2020. Among the things they got right were the roll out of a paid GMB option and an increase in spam in the local search space. As for what is to come in 2021, they had some interesting new projections. 
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Upright Customer Spotlight: Thrust Industries

Upright is proud to showcase a new website launch for our client, Thrust Industries. The updated and redesigned Thrust website features new and expanded information on the company’s comprehensive line of die cutting products and capabilities. Thrust wanted a website that would produce sales leads and provide comprehensive information on their products and services.

About Thrust Industries

Thrust Industries serves custom precision die cutting needs, providing parts that call for minimum tolerances on critical dimensions. For more than 35 years, Thrust has served customers worldwide in the telecommunications, electronics, automotive, appliance, and (more…)

Four Lessons We Learned from 2020 and Will Take Into 2021

This week the world will ring in a new year. As we sing ‘Auld Lang Syne’ this season, we might not be reflecting on the passing year with quite the same fondness and sentimentality as we have in prior days. Let’s face it – 2020 was strange and stressful, and most of us are very glad to see it go.

While we are happy to welcome 2021, we can acknowledge that 2020 had it’s positive side. When it comes to doing business, I think we all can say we learned a lot about perseverance, adaptation, and determination. (more…)

Happy Holidays From Upright Communications!

Upright Communications wishes you a happy holiday. A reminder that upright will be closed Tuesday, Dec 22 through Friday, Dec. 25. And Tuesday, Dec. 29th through Friday, Jan. 1. for our holiday celebrations.

As we reflect on the holiday season, each of us at Upright Communications sends our best wishes and sincere thanks to you, our extended “business family”. Perhaps this year more than ever, we want all of you to know how much we appreciate the opportunity to work with you. (more…)

Upright Customer Spotlight: Glacier Technology

Scott Clausen, President of Glacier Technology of Plymouth, Minnesota

Scott Clausen, aka “the Reggae Ringer,” shares his favorite way to give back during the holiday season.

The Upright team is proud to work with some really fantastic clients, and from time to time we like to brag about them. Scott Clausen, President of Glacier Technology of Plymouth, Minnesota is our latest example. Recently we learned that Scott was featured on a local news channel, WCCO 4 News CBS Minnesota, to represent the Salvation Army by sharing his experience. (Watch the clip here). (more…)

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