Social Media Explained with Donuts
What do social media and donuts have in common? Both are something one may enjoy at the start of the day. Both are available in a wide variety of types and flavors to suite a broad range of individual tastes. Recently, a North Carolina based marketing company tied these two subjects together in an interesting … Continued
#1 Ranked Facebook takes Social Media to a New Level in 2011
According to research done by Experian® Hitwise®, a part of Experian Marketing Services, Facebook claims the top-visited website title for 2010 for the first time, unseating the search engine giant, Google. According to the report, 8.93 percent of all website visits in the US were to Facebook.com, surpassing the 7.19 percent of visits made to Google.com. … Continued
2010 Facebook Fanpages: Be Unique
With over 160 million pages on Facebook, you may find it hard to stand out among your business competition. Fortunately, we have recommendations that do the trick: Change Default Landing Tab Facebook allows for you to choose which profile tab your fans and potential fans land on. So instead of having users see your wall … Continued
Share YouTube Activity on Facebook, Twitter in 2010
Social networks are getting even more connected! Case and point? Social media sites are allowing users to cross-publish activity from one social media profile…into another. Now you can announce YouTube uploads through Facebook, Twitter and Google Reader automatically. Ready to post a new video to YouTube? Follow these simple steps so your entire social network … Continued
Your 2010 Weekly Facebook Page Update: What’s the Deal?
You may have received an email yesterday or the day before from Facebook that caused you to delete it, thinking it was spam. In fact, it’s just the opposite. Though this feature hasn’t been formally announced by Facebook themselves, it’s part of a bigger plan called “Post Insights” that was introduced in February. Facebook appears … Continued
comScore Search Website Trends, February 2010
Last month comScore, an online market research group, published fascinating trends in what it calls expanded search usage. Expanded search refers to websites (including but not limited to search engines like Google, Yahoo and Bing) on which searches are performed. The chart below will help you understand this definition more fully. The purpose of this … Continued
Can You Actually Be On Facebook Too Much?
As we have said before in previous blog posts, Facebook is the world’s largest social media networking site, with over 400 million users. The average user in the United States is a female between the ages of 25 and 34. From 2008 to 2009, total minutes spent on Facebook increased from 1.7 billion to 13.9 … Continued
The Value of Social Media
Not on the Social Media bandwagon? Check out what Nielsen Online, the global leader in media information, is saying: It may be time to hop on. In terms of “traditional media”, first came the radio, taking 38 years to capture an audience of 50 million. Then came the television, which took 13 years to capture … Continued
Facebook How-To: Send a Note to Fan Inboxes in 2010
UPDATE: THIS FEATURE IS NOW UNAVAILABLE IN FACEBOOK. Are you an administrator of a Facebook Fanpage? If yes, you know Facebook features are constantly “tweaked.” The basic capabilities for posting data and reaching fans stays consistent, but the methods change sporadically, just to keep us crazy. For months, business owners have flooded Facebook message boards … Continued
Social Media Marketing: In Action
Heard about our upcoming webinar, “Upright Presents: Leveraging Social Media for Business Growth”? A lot of people have (as I’ll explain below). Our SEO Director Allison Kulage is presenting on this topic Thursday 7/23 @ 2 pm ET. Sign up here for this FREE online seminar! We consistently preach the ROI effectiveness of Social Media for … Continued