Google+ is a new social platform which many see as Google’s answer to Facebook. There are several components to the free product, launching now and over the next several months:
1) CLICK TO SHARE The first feature (available now to all Google users) is the ability to “+1” Google search results. Enable this feature, and you will see a +1 button to the right of each Google search result. It’s similar to ‘liking’ on Facebook– when you click the button, other participants in your Google social network will see what you +1 in their own search results. See screenshot:
2) HOOK +1 UP ON YOUR WEBSITE Most likely, Google will eventually factor the amount of +1s a webpage receives as a ranking factor. Currently, the amount of tweets and Facebook shares a page receives is a ranking factor; so this is the next logical step. According to your comfort level, we recommend you add the +1 sharing button to your webpages:
3) ADDITIONAL FEATURES Google has a whole world planned with Google+. For example: ten-person video sharing, management of Facebook-style social profiles, and easy mobile sharing. Currently, only a select few Google users have access to these features. Read one user’s experience of the new features.
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More to come on Google+ in the coming weeks and months!