This week I came across an amazing statistic from Forrester Research….. “For every $100 spent on driving traffic to websites, companies spend only $1 trying to persuade those website visitors to contact them.” Wow…that’s not right, is it? There really are two parts in developing new business opportunities from your website. Sure, you absolutely have… Read more »
Posts Tagged: visitor conversion rates
I didn’t grow up here in Los Angeles, so I’m still trying new restaurants around town. It’ll take me a long time, eh? To cut losses, I count on sites like Yelp.com and Chow.com to read Testimonials by people who have already eaten what I’m sniffin’. Crucial restaurant questions are answered: how long was the… Read more »
When you first built your site, did you have high hopes that “If you build it, they will come”? Sometimes website designers and site owners alike often get caught up in that field of internet dreams and forget the very important step of Search Engine Optimization (SEO). It might have worked for Kevin Costner in… Read more »
Google’s Analytics Evangelist, Avinash Kaushik recently discussed some interesting updates related to Google’s user stats and the trends they are seeing. Avinash said, “the average number of keywords per query has gone from 3 to 4 words per query on average for the first time ever!” How does that affect your site’s content?