Upright Expert Cited in Cincinnati Business Record

Posted by Eric Frye & filed under National, Search Engine Marketing.

In a recent Cincinnati Business Record article, Topping the Web, our very own SEO Director, Allison Kulage, provides expert insight on the best ways for businesses to garner top search engine rankings. The focus of the article, which also includes the observations of two other area SEO professionals, is on the most effective methods for… Read more »

Bing & Yahoo Alliance: Key Facts

Posted by Eric Frye & filed under Conversion Optimization, National, Search Engine Marketing, Web Analytics.

Starting this week, Yahoo search results have a new label: “Powered by Bing.”  What?!  Yahoo and Microsoft’s Bing once were two search engines vying for 2nd in market share, behind all-powerful Google.  Their limited alliance —  centered upon Yahoo’s adoption of Bing’s search technology and advertising display — is a major attempt to offset Google’s… Read more »

comScore Search Website Trends, February 2010

Posted by Eric Frye & filed under Facebook, National, Search Engine Marketing, Web Analytics.

Last month comScore, an online market research group, published fascinating trends in what it calls expanded search usage. Expanded search refers to websites (including but not limited to search engines like Google, Yahoo and Bing) on which searches are performed.  The chart below will help you understand this definition more fully.  The purpose of this… Read more »

Search Engines Honor 9/11 Today

Posted by Eric Frye & filed under Friday Fun, National.

Like many major tragedies, the events of September 11, 2001 have been politicized and wildly distorted over time. Yet what remain most poignant are individual stories of heroism and tragic family loss. We all have a special responsibility to preserve these stories for generations. Especially today, on its eighth anniversary. A free Friday moment? Celebrate… Read more »

Google: Up, Up & Away

Posted by Eric Frye & filed under National, Search Engine Marketing, Tech Updates.

Did use of the verb “Googling” cement your switch from Yahoo (or Altavista), back in 2002?  Or are you proudly using a “mix” of search engines, showing no loyalty to one over the other? If you show no preference to one search engine today, the New York Times is surprised.  The Times, along with many… Read more »

Google Continues Search Dominance

Posted by Eric Frye & filed under National, Search Engine Marketing.

comScore released the February 2008 U.S. Search Rankings report this week. Google almost doubled the number of searches of MSN & Yahoo combined. Google’s share of all U.S. searches was 59.2%, which was a slight increase of 0.7% over January 2008. Yahoo’s share was 21.6% and MSN’s 9.6% in February. The number of overall searches… Read more »