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Bing & Yahoo Alliance in 2010: Key Facts

Starting this week, Yahoo search results have a new label: “Powered by Bing.”  What?!  Yahoo and Microsoft’s Bing once were two search engines vying for 2nd in market share, behind all-powerful Google.  Their limited alliance —  centered upon Yahoo’s adoption of Bing’s search technology and advertising display — is a major attempt to offset Google’s … Continued

Google: Up, Up & Away

Did use of the verb “Googling” cement your switch from Yahoo (or Altavista), back in 2002?  Or are you proudly using a “mix” of search engines, showing no loyalty to one over the other? If you show no preference to one search engine today, the New York Times is surprised.  The Times, along with many … Continued

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