Shoppers Are Going Mobile, Are You Going With Them?
As Smartphone technology advances, more shoppers are using mobile capability to research purchases and find products. But while users are keeping up with mobile innovation, it appears that this is not the case with online marketers. A recent Search Engine Land article reports that 79% of website marketers do not offer mobile-ready content, according to … Continued
Google or Yellow Pages – How are customers looking for you in 2011?
A recent article posted at www.site-reference.com reveals an interesting shift in the way people are searching for products and services. The article references a video study that compares the use of Google and Yellow Pages. While it is not necessarily surprising that many searchers indicated a preference for Google, it is striking that 92% of … Continued
Tuesday Tip: ACT NOW to Improve Visitor Response
A great way to build a database of potential customers is to use your website to generate a list of interested prospects. An effective visitor response form on your website will do the job, if you follow these quick and simple tips that will get visitors to ACT NOW: Above the Fold – It is … Continued
Tuesday Tip: 5 Ways to Optimize Your NEW Facebook Page in 2011
So let’s say your company is new to Facebook and finally have gotten around to creating a Facebook page. It’s now another way for you to expand your brand online and you want to represent yourself as the successful company that you are. Not only that but you want your page to create business opportunities and encourage networking. We can … Continued
Google Tags Expires in 2011 – Need a Boost?
After only one year, Google is discontinuing Google Tags. Tags was a tool that enabled local businesses to promote specific areas of their business for $25/month. Are you running a Tag currently? Here are examples of how these bright yellow call-outs appear in local Google results: Announcement An excerpt from Google’s brief email notice to … Continued
2011 Bing Business Portal
UPDATE: Are business listings you created in Bing Local missing when you log into the new Bing Business Portal? We’ve noticed across several clients that business listings claimed before April 1 have not migrated into the Bing Business Portal. Others have also noted this in Bing’s forums. Bing recommends that you fill out this online … Continued
List of Banned Terms in Google Places in 2011
Are you a small business owner who’s seen this ominous message in Google Places? Eeek, it’s scary looking right?! The Google Places forum is full of posts from people who have received this error after using correct, official business data in their listing. They do not understand which terms within their listing are banned. We … Continued
Multiple Domains? No Problem – We Can Help
One of our most popular blog entries ever discusses concerns while optimizing multiple domains. Well the truth is, a lot of companies have multiple domains (URLs) to serve different portions of their business. And this is great! Upright has 15 years experience in helping clients with multiple business sites. Yes there are concerns, such as … Continued
Block Yourself from Time-Wasting Websites!
Time-wasting websites suck the life out of your work day. I speak from experience! There are two websites that I visit almost compulsively– both are news sources that make me feel wayyyy out of the loop if I don’t check them several times a day. Nonsense. Visiting non-work websites wastes productivity. Also, reading too much … Continued
2011 Googlers Happier with Bing-Yahoo Results?
Various reports released in March 2011 state that the search engine Bing has surpassed partner Yahoo in percentage share of US searches. (As previously reported by this blog, Yahoo now displays Bing’s results for searches, hence the term “partner”.) Never one to believe rumors, we turned to the official comScore report to give us the … Continued