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What Google Removal of Right Column Ads Means for Organic Search in 2016

As of Friday, February 19th, Google stopped displaying AdWords ads in the right column on search engine results pages (SERPs). Users will now only see pay per click ads on the top and bottom of the page. Going along with the removal of the right column ad strip, reports indicate that there will be more SERPs showing four ads at the … Continued

Most Visible Websites on Google in 2015

What were the most visible websites on Google in 2015? Which sites improved the most in Google top rankings?  A recent report published by Dr. Peter Meyers of Moz provides an interesting look. For the study, a 10,000-keyword daily Google tracker was used to determine the top domains with the most page-one Google real-estate. The report shows … Continued

2015 Google Local Search Update

By now you may have noticed a change in Google’s local search results.  On August 6th, Google released an update to the way in which it displays business options for locally focused searches. The primary change is that we no longer see the familiar 5-pack or 7-pack of results because Google has reduced the pack … Continued

How Does Google’s 2014 Pigeon Update Affect Your Site?

A couple weeks ago (on July 24th), Google pushed out a new, major update to their search algorithm titled the ‘Pigeon Update’.  This is part of a series of updates (most seem to start with a ‘p’) that are changing the way the search engine produces results.  The whole goal is to provide more useful … Continued

Google Releases the “Hummingbird” in 2013

Late last month, on their 15th anniversary, Google announced a major change to its search algorithm, dubbed Hummingbird, which had actually been active for over a month.  Unlike the recent Panda and Penguin updates that affected a relatively small number of search results, Hummingbird may impact up to 90% of searches!  So, what is Google … Continued

Google SEO : What Updates Are Ahead in 2013

In a May 13 blog post, Google’s Matt Cutts posted a video on what web developers should expect in the next few months in terms of updates to the way Google ranks sites.  A lot of these changes will have an impact on webmasters and the SEO community. Some of the changes are a continuation … Continued

What Google Actions Could Affect You in 2012

As the biggest name in online search, Google answers more than one billion queries every day. In order to maintain their powerhouse reputation, Google is continuously tweaking their methodology, which allows them to offer the best possible search results for users while presumably keeping webmasters from “gaming the system” to gain better rankings. Website owners and … Continued

Google Unleashes Penguin in 2012

At the end of April, Google released a new algorithm update designed to improve search results for users by targeting what Google considers to be “webspam.” The “Penguin Update”, as it is known, follows the “Panda” series of algorithm updates, which focused on penalizing low quality sites with poor content. Targeting webspam is not a … Continued

Verify Your Business in Google Places & Bing Local Business Center in 2011

Every business– from local start-ups to international corporations– benefits when they claim their location profiles in the Top 3 search engines’ local listing centers. The Top 3 local listing centers are: Google Places (formerly Google Maps) Bing Business Portal (formerly Bing Local) Yahoo! Local Listing Center The larger your business and the longer it’s been … Continued

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