Social Media Marketing
Does Facebook have SEO Leverage in 2016?
Yes! Small medium business owners (and SEO professionals) everywhere are celebrating this new development. Finally, Facebook postings and videos now populate in Google. This is a really big, groundbreaking development for SEO and business owners. For the longest time the only social media platforms that offered some sort of SEO leverage were YouTube and Google … Continued
Can Facebook Posts Boost SEO?
Yes, Facebook posts can boost SEO! This is groundbreaking and super exciting news for SEO managers everywhere. For the longest time the only social media platforms that offered a handful of ranking leverage were YouTube and Google +. Both YouTube and Google + are owned by Google, so it makes a bit more sense that … Continued
Adding Video Content – Post or Host?
By now we all have heard that videos are a great way to add valuable, Google rank-worthy content to a website. These videos can include customer testimonials, product demonstrations, tutorials, or anything else that will get potential customers interested in your business, products, and services. Once you decide on a few ideas and make some … Continued
Responding to Negative Reviews
It’s very common for business owners to notice a negative review and not know how to respond or handle it. In fact, many business owners opt out of displaying or asking for reviews because they don’t know how to respond to negative reviews. We are here to tell you to not fear the negative review! … Continued
Discovery of the Week – Google Reverse Image Search in 2015
Have you ever seen an image on a blog or social media site and wonder where you’ve seen it before? Or maybe you have an image on your computer and you want to know where you originally found it? Google has a tool called ‘Google’s Reverse Image Search’ which allows you to upload or put … Continued
Facebook Tests “Add A Link” In-app Keyword Search Engine in 2015
In order to encourage link sharing on Facebook, the social media giant is testing a new “Add A Link” feature, which appears along with the buttons for adding locations and photos to posts. This integrated search feature allows users to search for relevant links to share without having to leave Facebook and open Google or … Continued
14 Reusable Ideas for Small Business Facebook Posts
If you are using Facebook to promote your small business, you are not alone. According to Ad Week, the number of small businesses with a Facebook page that is updated at least once a month rose from 25 million in 2013 to 30 million in 2014. With so much participation, updating your Facebook page every once in a while is … Continued
Call-To-Action Button Added to Facebook in 2015!
You may have heard whispers of Facebook adding a call-to-action button to business pages, and we’re happy to say it’s true! The feature is awesome and we are wondering why it didn’t arrive sooner! You can add the feature by clicking on the business page that you manage, and you should soon see the alert. If you don’t … Continued
The New Marketing Message – Start a Conversation
Imagine you have a friend who has been trying to meet someone to date. Up until now, your friend has only used online dating websites, but you convince him to attend a party you’re having so he can meet women face-to-face. At the party, you introduce him to a group of people who are casually … Continued
Leverage Your Team Advantage
Rare is the business that enjoys the luxury of having no competition in their industry or market. In addition to selling your product or service, you need to offer some exclusive benefits or advantages buyers can enjoy by doing business with your company. Lower price, faster delivery, and better selection are all great selling advantages … Continued