Mobile Marketing
Google’s Mobile-First Indexing – 5 Things You Should Know in 2020
Mobile-first indexing was announced by Google in 2016. Since that time there have been a number of developments and updates. What is Mobile-First Indexing? According to Google Developers, mobile-first indexing means: “Google predominantly uses the mobile version of the content for indexing and ranking. … Since the majority of users now access Google Search with … Continued
Your Website’s Mobile Speed Is Very Important
Google has just revealed that the Speed Update, previously made public in January of this year, is rolling out for all users as of this week. While page speed has been a large ranking factor on desktops for quite a while, this is officially the first time it will have an actual impact on mobile … Continued
3 Reasons Why Mobile-Friendly Websites Help Local Business
Mobile search has become the preferred way people look for things on online. In May of last year, Google confirmed that mobile search queries officially surpassed desktop searches. Responsive design mobile-friendly websites have become essential for being competitive in the online marketplace. Businesses with websites that do not display correctly on a smart device will not … Continued
Two Resources for Mobile Optimization
The significance of mobile friendly search has been an SEO focal point for awhile now, and the importance of this trend seems only to be getting stronger. As we recently reported, 57% of users are accessing search engines using a mobile device, and a quarter of U.S. users report using only their mobile devices for online search. Google … Continued
Keeping Up With the Joneses – Mobile Marketing
Did you know that 57% of users are using their mobile devices to search the internet each and every day? In fact, 90% of American adults own a cellphone or other type of mobile device, but only 75% of adults have a computer to access the internet making a cell phone the perfect way to … Continued
PSA: Don’t Stop Updating Your Website for Mobile
At the risk of sounding redundant, improving mobile experience should still be at the forefront of website development. At Upright we’ve seen many of our clients percentage of mobile visitors rise and rise over the past few years just as we expected. However, we are still surprised that this trend doesn’t seem to be slowing … Continued
Google Launches Accelerated Mobile Pages in 2016
Google has launched its latest initiative in moving toward an increasingly mobile-centric internet – Accelerated Mobile Pages (AMP). The Google Accelerated Mobile Pages Project, announced last October, is an open source initiative that focuses on dramatically improving the performance of the mobile web. The objective is to have web pages with rich content such as video, … Continued
Google’s Mobile Friendly Roll Out is Approaching!
Next Tuesday, April 21, 2015, is the day a lot of search engine practitioners have marked on their calendars. Today is the day when Google has decided to roll out a new mobile friendly algorithm. What does that mean for all of our websites?
Mobile Search – Google Goes Light for Slow Connections
As mobile search becomes more widely used, Google is giving it more attention. They recently announced an upcoming expansion of the use of mobile-friendliness as a ranking signal, and have also begun to tailor search results based on app usage with app indexing. While advancements in search technology have kept Google in the top position, the search … Continued
Your Mobile Website is Ready! What Comes Next?
Once you have your responsive design mobile website online, you may be wondering if your work is done. You can answer that question by considering ways you can enhance your mobile website usability. Are there ways to make the mobile user experience even better? What specific tasks might only mobile users need to complete? Can mobile users … Continued
