What Is a Wireframe?

Posted by Keely Ledebur & filed under Website Design.

As you dive into the exciting waters of developing a new website, you may be surprised at the number of steps presented in the website development timeline. The most successful websites are launched only after detailed information gathering, research, planning, design, and testing milestones have been met. One of the terms you’re likely to see… Read more »

Does Your Home Page Excite Viewers?

Posted by Erin Meyer & filed under Content Development, Website Design.

If your home page does not excite your viewers, does it at least engage their interest? The home page of your website plays as extremely important role as it is often the first page viewers see when visiting your business online. If this crucial page does not do everything it should be doing, it is… Read more »

3 Website Trends to Avoid in 2017

Posted by Michael Hostiuck & filed under Website Design.

Similar to consumer technology, the web and how we interact with it is constantly evolving. Every day we see new designs and graphic effects rolling out on the websites we view in all kinds of markets, from business to shopping to entertainment. For developers, this means you have to be at the top of your… Read more »

Digital Transformation: Finding Joy in Continuous Change

Posted by Eric Frye & filed under Conversion Optimization, Website Design.

Digital transformation – the phrase on the tip of every tongue. It is a term to describe the massive shift in business activities caused by adopting digital technologies. A popular buzzword since 2014, the phrase “digital transformation” itself is confusing. Let us start by clearing misinformation. Digital transformation is more easily understood as a passive phenomenon…. Read more »

Simple Web Design Tips for a Better User Experience

Posted by Keely Ledebur & filed under Website Design.

Once you get visitors to your site, you want to make sure they stay there. A high bounce rate (one and out visits) is viewed as a negative by search engines and is a missed opportunity for website leads or sales. An attractive, user-friendly website design is a must for keeping visitors on your site…. Read more »

Easily Testing Website Success

Posted by Will McKenzie & filed under Conversion Optimization, Website Design.

One major advantage in creating a website today versus ten years ago is the ability to make major edits and changes easily. Websites live and die by site visits, form fills, and phone calls from the website; but when you want to redesign anything on your website you run the risk of losing the potential… Read more »

Mobilegeddon is Still Here

Posted by Jenn Johnson & filed under Website Design.

About a year ago Google released a mobile algorithm that would penalize website if they didn’t have a mobile responsive site.  It’s fitting to have a reminder about the importance of a mobile friendly site, even a year later. Although, most website templates are responsive, it’s still super important to make sure and test before… Read more »

5 Tips for Making Your Website Redesign Easier

Posted by Erin Meyer & filed under Website Design.

There are many crucial reasons for redesigning your website – it needs to be mobile friendly, it is not ranking in searches, it does not provide a way for tracking visits, or it is just chock-full of outdated information. No matter how compelling the reasons may be, why is it that website redesign ends up… Read more »

3 Reasons Why Mobile-Friendly Websites Help Local Business

Posted by Erin Meyer & filed under Mobile Marketing, Website Design.

Mobile search has become the preferred way people look for things on online. In May of last year, Google confirmed that mobile search queries officially surpassed desktop searches. Responsive design mobile-friendly websites have become essential for being competitive in the online marketplace. Businesses with websites that do not display correctly on a smart device will not… Read more »