Social Media Business Strategies

Posted by Jenn Johnson & filed under Social Media Marketing.

There was a time when the only social media platform around was Myspace (insert crickets chirping). The world of social media has drastically changed over the years and it’s no longer just a place for users but a place for businesses. There are over 91 social media platforms but that doesn’t mean you need to… Read more »

Social Media for Local Business Strategies

Posted by Jenn Johnson & filed under Social Media Marketing.

A handful of small businesses often say they don’t have time to manage social media, or they believe social media for local business is not totally needed. We say it’s important to make time and it’s certainly needed. Social media has grown over the years and proven itself to be a necessity for local business… Read more »

The Dreaded 1-Star Review

Posted by Colleen Frye & filed under Reputation Management, Social Media Marketing.

Receiving negative feedback in any shape or form is inevitable.  Things go wrong, people have bad days, yada yada, but how you handle the negative feedback is what can make or break the resolution. It’s said that it is 25 times more expensive for a company to acquire a new customer than to keep an existing one,… Read more »

Social Media & Customer Service

Posted by Colleen Frye & filed under Social Media Marketing.

It’s 2016 which means your business is on social media – whether it’s Facebook, Google+, Twitter or some other social media network. We know you’re investing time and money engaging with your current and potential customers. But have you made the same level of investment into providing a person or company who is solely dedicated… Read more »

Social Media & Customer Service

Posted by Colleen Frye & filed under Social Media Marketing.

We’ve all been in a situation where an experience with a business – local or national – was less than satisfactory, right!? You make an effort to call, and get no call back, or you share your experience with them in a survey and get a generic ‘thank you, we will try to do’ better… Read more »

How to Secure Your Facebook Page

Posted by Jenn Johnson & filed under Social Media Marketing.

We’ve all seen the posts that say, ‘If I sent you a message don’t click on it… it’s spam.’ Since business pages are attached to personal Facebook pages, we will want to take some extra steps in securing your Facebook profiles> Don’t be alarmed, typically hackers that hack Facebook pages are trying to gather some… Read more »

Update that Status – 12 Reusable Ideas for Facebook

Posted by Erin Meyer & filed under Business Growth, Social Media Marketing.

Love it or hate it, there is no denying the influence of Facebook.  The popular social media platform becomes more widely used each year. This trend has significant implications for your business. According to a 2012 State of Inbound Marketing  report, 77% of B2C companies, and 43% of B2B companies acquired customers from Facebook. Now more… Read more »

Social Media Messaging – Think Conversation

Posted by Erin Meyer & filed under Social Media Marketing.

Crafting a good marketing message is still about what it has always been about – speaking to the needs and desires of your prospective customers. In the early days of advertising, you had a limited number of ways to reach your prospect with that message, all falling into two basic categories – print or broadcast…. Read more »

4 Quick Social Media Ideas for the 4th of July

Posted by Erin Meyer & filed under Social Media Marketing.

Before “going off” for the holiday weekend, take a moment to think about your social media activity. As we often say, one of the keys to social media savvy is regular posting. Here are four super quick ideas for a last minute Fourth of July social media post: 1. Ask your followers how they will celebrate. … Read more »