Conversion Optimization for your Website

Posted by Jenn Johnson & filed under Website Design.

Your website can have all the right on-page SEO, but without conversion optimization, you will not see the return on investment you seek. Read on for our favorite tips on conversion optimization for your website.

Upright Communications is Hiring an Intern

Posted by Jenn Johnson & filed under Upright News.

Upright Communications is seeking to add a paid intern to their team. The position is for 20 hours/week at $12/hour and has flexibility based on your school schedule. You will gain valuable experience to prepare you for a Copywriter or Junior Account Manager position in the digital marketing agency industry. At the end of the… Read more »

Google Sets HTTPS Deadline

Posted by Jenn Johnson & filed under Digital Marketing, Tech Updates.

A deadline set by Google is one you won’t want to miss or forget. Mark your calendars for July 2018, because that is the deadline for when Chrome will begin to warn users if a site is insecure. The most used web browser, Chrome, is taking part in alerting users if websites are or are… Read more »

Top 4 Important Internet Marketing Strategies for Small Business Owners

Posted by Jenn Johnson & filed under Small Business Focus.

Internet marketing strategies aren’t something that should be avoided or put aside during the complete overview of the business. It may be overwhelming deciding which internet marking strategies to add but we’ve put together our top four most important strategies for small business owners. Top four most important strategies for small business owners:

5 Keys to Effective Social Media Marketing

Posted by Jenn Johnson & filed under Social Media Marketing.

Social media marketing is an important element to online marketing. Can we rewind to 2004, just for a second, and remember the days when you had to have an invitation or a college email address just to join Facebook? Thirteen years later we have business pages, marketplaces, and even job postings all on Facebook. We’re… Read more »

6 Tips to Improve Search Engine Optimization

Posted by Jenn Johnson & filed under Search Engine Marketing.

One of the main reasons of having a website is so that your business, product or services can be found on the internet. Search engine optimization, SEO, is the key ingredient to making sure your website is found by those who could benefit from your business.  There are over 300 ranking factors that search engines… Read more »

Google Insights You Might Be Missing

Posted by Jenn Johnson & filed under Local Search Focus.

Google My Business listing information is like online gold. It’s helpful for potential customers to find your listing on Google and it’s helpful for business owners to know helpful listing data. It’s basically a win-win situation! Before we dig into the online gold that Google My Business listing data has to offer, we have to… Read more »

Social Media Business Strategies

Posted by Jenn Johnson & filed under Social Media Marketing.

There was a time when the only social media platform around was Myspace (insert crickets chirping). The world of social media has drastically changed over the years and it’s no longer just a place for users but a place for businesses. There are over 91 social media platforms but that doesn’t mean you need to… Read more »

How Local Are You?

Posted by Jenn Johnson & filed under Local Search Focus.

We’re really loving the fact that people are more inclined to support local businesses than in the past. We see more people searching for a local business over a big box store and that makes us happy. When our communities support local business, we support local economic growth and the goodness just snowballs in to… Read more »